Before You Sign Up For That Tool, Plugin, App …

March 8, 2016

We’re all signing up for tools, plugins and apps these days to make our business more productive and our lives a little easier.  Before you go click on the buy now here’s a couple of points to consider:

  • Do you have a list of all the monthly subscriptions you’re already paying for?  Review this regularly and before you sign up for today’s trendy tool make sure you don’t already have something similar to cancel or use instead of.
  • Consider the monthly amount you’ll be paying, both now and as your use grows.  Will the time savings / increased sales / efficiencies pay for the cost of the tool?
  • Pay close attention to downloads.  If the app or plugin has more than 1,000 downloads they are likely to have worked out any bugs.
  • Read the reviews and look at professional reviews on sites such as and
  • Have a read through the blog and support resources to make sure you’ll be able to find the answer to your questions.
  • Google the tool to see what feedback or forums exist.  Are they positive or negative?  Have they been responded to by the developer?
  • Keep your phone, PC, device operating systems up to date.  This protects you to a large extent from any hidden malware.
  • Think about the problem or need you want the tool to solve for you.  List what you need the tool to do for you and spend some time researching to find the tool that ticks the most boxes.
  • When possible, always take the trial option before purchasing.
  • Ask your networks for their recommendations.
  • Review the tool in one month’s time.  Don’t keep tools you ‘keep meaning’ to use.  If it fits your need, is simple to setup, and actually solves your problems … you’ll use it.  If not remove or delete, you don’t need the clutter.

And for your new tool, put aside one hour and watch the tutorial video or read the support articles.  This initial time you invest will be paid back in spades.  Good tools used to their maximum value are in turn, invaluable.

What tool could you not live without?  Comment below.

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