The most common barrier we encounter with prospects is the investment involved with outsourcing.
When I caught up with Sam for our monthly strategy call I asked her how she’d got on with filling up her VIP slots for a new high level coaching programme she’s introducing.
Sam coaches at $299 per hour. She confessed to save some money she had a go at putting the new programme on her site, this took her 5 hours (but she’s not super happy with it and we’re going to get a designer onto the task). That’s $1495 for an average job we could have outsourced for $495 and had a web designer (expertise for that task) give us a fantastic result.
So Sam’s effort to save money cost her $1,000!
The do it myself approach isn’t scalable and it isn’t a long term approach to you having the freedom you need to do what you love and what you’re so great at. When you started your business did you start it so you could spend 3 hours each day answering emails, or trying to figure out how to filter your Mailchimp lists? Or did you (like me) start your business so you’d be doing what you love, with people you want to help?
Creating space for you to spend more time in your genius zone is an investment worth making.
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